WWWHelper

Small Business Resource Center

Print This Page


Site Menu

FYI...

How To Learn How To Start And Run An Internet Business For No Cost, Easily And Quickly
How To Learn How To Start And Run An Internet Business For No Cost, Easily And Quickly:
By nature I am a lazy person. Let me explain. Now don't jump to the obvious conclusion that being lazy is a bad thing. In the way I mean it is not. All my life I have always looked at a task from the perspective of how can I do that easier. During a past life as a Naval Officer I tried to look a...

Political Campaigning on the Internet
Tip's On Using The Internet For Political Campaigning:
With Governor Howard Dean's initial successes in building a base of small donors and fund-raisers, a strategy that transformed a former governor, from one of the smallest states, with no national fund-raising network into the best-financed Democrat in the presidential cam...

Online Presence for Bricks and Mortar Stores
How to get started with an Online Presence for Bricks and Mortar Stores:
Updated: 24 May 2008 Not content with being a local merchant serving just your neighborhood? Now you want to be a merchant to the World! If you don't have time to read this letter at least read the Bottom Line. Consider this before you begin. Of all the reasons to have an Internet...

Pay Per Click Advertising
Pay Per Click Advertising as a Marketing Tool:
Marketing Your Web Site A word about marketing your web site. Once upon a time the "Free" Search Engines were all we had. Now we have the Pay-Per-Click Search Engines. All commercial web sites should include an advertising budget in ...

Small Biz Articles Archive Category: Online Business
 
Small Biz Articles Archive Menu
 
Articles Home ]   [ Ad Mgmt. ]   [ Affiliate Programs ]   [ Article Biz ]   [ Biz Ops ]   [ Blogging ]   [ eBooks ]   [ Economy ]   [ Home Business ]   [ Marketing ]   [ Newsletters ]   [ Online Business ]   [ Outsourcing ]   [ PLR ]   [ SEO ]   [ Web Consulting ]   [ Web Sites ]   [ Writing ]   [ All In Order ] 
 
Search Articles ]  ]   [ Add to Technorati Favorites ]   [ Subscribe To Raw XML file ] 
 

"Find Customers For Your Information Product"


There are no comments shared for this Small Biz Articles Archive.

Click here to be the first to share your comments for this Small Biz Articles Archive.

Friday, July 30, 2010

One of the biggest hurdles for an info-preneur is that he/she has spent a lot of time trying to create a product that is valuable, but cannot get the customers in front of it to buy it. Keep on reading to find out some tips for finding customers.

The first thing that you need to be aware of in the info-business is that your customers are not going to come to you without some serious effort on your part. There are thousands of other products out there in thousands of other niches and only so many customer dollars to go around.

Therefore, in order to sell some serious products, you are going to need to do some serious marketing. Provided that you are selling a product that people want, it is highly recommended that you familiarize yourself with copywriting.

You need to develop a consistent marketing message for your information product and then deliver that message across many different platforms. You can start by writing articles on the topic of your e-book. Then you can deliver a few podcasts on the same topic. Finally, you could create a promotional video with valuable content. All 3 sources will promote the same marketing message, just delivered in different media. This will capture more people for your product. Each customer likes to digest marketing material in different ways. Some people hate to read, while some people only like audio etc.

The next thing that you need to consider is frequency. You need to make sure that you e-book is promoted often. You can't just write two articles and assume that you are finished. Marketing and gaining new customers is a constant process. You should spend at least 25% of your time promoting your products to new prospects.

Once you have started with the basics, you can use social media to generate buzz about your product and to keep the conversation going. When a customer can find out more about the person that they are buying from, it brings up a higher level confidence and trust. Social media also allows the customer direct access to the business owner, where he/she can answer questions about the product, instead of just hiding behind a sales letter anonymously. Again, this also helps lower that wall of skepticism.

People are tired of being taken advantage of and customers today are some of the most schrude buyers ever. They have done their homework. They have made sure you are worthy of their money, and if you do your job, they will buy tons of your information products.

Provided By: Joshua Black
Joshua Black is the developer of the Ultimate Information Product Report. Create Info-Products Free This is a 34-page report that gives you all of the information and free software you need to create and sell your own information products, and start generating potentially serious cash in as little as 5 days.
Website Address: www.information-product-report.com/

This Article is a Private Label Rights (PLR) Article and you may freely have a copy on your web site provided you keep the above provided by signature intact (In content advertisement not required).

This Small Biz Articles Archive Entry Viewed 3,421 Times
The PermaLink for this Small Biz Articles Archive is:
Find Customers For Your Information Product


 
Small Biz Articles Archive Menu
 
Articles Home ]   [ Ad Mgmt. ]   [ Affiliate Programs ]   [ Article Biz ]   [ Biz Ops ]   [ Blogging ]   [ eBooks ]   [ Economy ]   [ Home Business ]   [ Marketing ]   [ Newsletters ]   [ Online Business ]   [ Outsourcing ]   [ PLR ]   [ SEO ]   [ Web Consulting ]   [ Web Sites ]   [ Writing ]   [ All In Order ] 
 
Search Articles ]  ]   [ Add to Technorati Favorites ]   [ Subscribe To Raw XML file ] 
Go To Top Of Page