WWWHelper

Small Business Resource Center

Print This Page


Site Menu

FYI...

04. Consider Your Passions First When Deciding On Your Online Business
Consider What You Love To Do Or Your Passions First When Deciding On Your Online Business:
To help us sort out which niche you should enter, we will need to evaluate what your interests are. I start here because most people would rather do something they enjoy than do something they do not enjoy ,and have to be forced to do. Odds are you will more likely succeed, if you are enjoyi...

18. Marketing - Should You Market Your Website Yourself Or Outsource it?
Should You Attempt Internet Marketing By Doing It Yourself Or Outsource It?:
Why is Internet Marketing Important? Very rarely do the people who visit your website remember its URL. In fact the most common way to get to a website is either by using a search engine or by clicking on an online advertisement or on a link. Thus, internet marketing is crucial to the amount ...

09. Let's Get Started, Create The Business Legally
Start Your Online Business Legally By Registering Your Business And Creating Your Brand Identity:
What is Your Business? You need to clearly understand what your business is, what you expect of it and how you want to portray it to your customers. It makes a lot of sense to put down on paper your business plan. This will clarify a lot of issues that you may not have considered before, and is a...

16. Plan to Maintain Your Web Site for the Long Haul
Discussion On The Importance of Maintaining Your Web Site for the Long Haul:
Once a web site is up and running it is important for you to understand the significance of maintaining it on a regular basis. Experts recommend that the information and style of your web site should be updated often so as to keep your visitors interested. It is also important that your web site i...

Small Biz Articles Archive Category: Online Business
 
Small Biz Articles Archive Menu
 
Articles Home ]   [ Ad Mgmt. ]   [ Affiliate Programs ]   [ Article Biz ]   [ Biz Ops ]   [ Blogging ]   [ eBooks ]   [ Economy ]   [ Home Business ]   [ Marketing ]   [ Newsletters ]   [ Online Business ]   [ Outsourcing ]   [ PLR ]   [ SEO ]   [ Web Consulting ]   [ Web Sites ]   [ Writing ]   [ All In Order ] 
 
Search Articles ]  ]   [ Add to Technorati Favorites ]   [ Subscribe To Raw XML file ] 
 

"Find Customers For Your Information Product"


There are no comments shared for this Small Biz Articles Archive.

Click here to be the first to share your comments for this Small Biz Articles Archive.

Friday, July 30, 2010

One of the biggest hurdles for an info-preneur is that he/she has spent a lot of time trying to create a product that is valuable, but cannot get the customers in front of it to buy it. Keep on reading to find out some tips for finding customers.

The first thing that you need to be aware of in the info-business is that your customers are not going to come to you without some serious effort on your part. There are thousands of other products out there in thousands of other niches and only so many customer dollars to go around.

Therefore, in order to sell some serious products, you are going to need to do some serious marketing. Provided that you are selling a product that people want, it is highly recommended that you familiarize yourself with copywriting.

You need to develop a consistent marketing message for your information product and then deliver that message across many different platforms. You can start by writing articles on the topic of your e-book. Then you can deliver a few podcasts on the same topic. Finally, you could create a promotional video with valuable content. All 3 sources will promote the same marketing message, just delivered in different media. This will capture more people for your product. Each customer likes to digest marketing material in different ways. Some people hate to read, while some people only like audio etc.

The next thing that you need to consider is frequency. You need to make sure that you e-book is promoted often. You can't just write two articles and assume that you are finished. Marketing and gaining new customers is a constant process. You should spend at least 25% of your time promoting your products to new prospects.

Once you have started with the basics, you can use social media to generate buzz about your product and to keep the conversation going. When a customer can find out more about the person that they are buying from, it brings up a higher level confidence and trust. Social media also allows the customer direct access to the business owner, where he/she can answer questions about the product, instead of just hiding behind a sales letter anonymously. Again, this also helps lower that wall of skepticism.

People are tired of being taken advantage of and customers today are some of the most schrude buyers ever. They have done their homework. They have made sure you are worthy of their money, and if you do your job, they will buy tons of your information products.

Provided By: Joshua Black
Joshua Black is the developer of the Ultimate Information Product Report. Create Info-Products Free This is a 34-page report that gives you all of the information and free software you need to create and sell your own information products, and start generating potentially serious cash in as little as 5 days.
Website Address: www.information-product-report.com/

This Article is a Private Label Rights (PLR) Article and you may freely have a copy on your web site provided you keep the above provided by signature intact (In content advertisement not required).

This Small Biz Articles Archive Entry Viewed 3,169 Times
The PermaLink for this Small Biz Articles Archive is:
Find Customers For Your Information Product


 
Small Biz Articles Archive Menu
 
Articles Home ]   [ Ad Mgmt. ]   [ Affiliate Programs ]   [ Article Biz ]   [ Biz Ops ]   [ Blogging ]   [ eBooks ]   [ Economy ]   [ Home Business ]   [ Marketing ]   [ Newsletters ]   [ Online Business ]   [ Outsourcing ]   [ PLR ]   [ SEO ]   [ Web Consulting ]   [ Web Sites ]   [ Writing ]   [ All In Order ] 
 
Search Articles ]  ]   [ Add to Technorati Favorites ]   [ Subscribe To Raw XML file ] 
Go To Top Of Page