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07. Why Even A Small Business Or Sole Proprietor Needs A Business Plan
Why Even A Small Business Or Sole Proprietor Needs A Business Plan. Before Starting even a home based business you should write down your short and long term goals.:
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"How To Create eZine And Newsletter Content For Little Or No Cost"


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Sunday, January 4, 2009

Creating your own content can be a challenge if you publish your own online newsletter or eZine.

However, regardless of any topic you are publishing on, types of contents can be generally divided into four categories, namely factual content, short tips, mini stories and case studies.

Other than writing your own content, you can get your own unique content the quick and easy way by organizing an interview with an expert or leader in the topic.

Very often, this can be done for free and since the interviewee is writing out most of the content, there is nothing else for you to do other than giving the interviewee something valuable in exchange (maybe a meal!).

Never use copyrighted materials such as photos and articles. This is outright plagiarism, you may get into a lot of trouble for this. You can lose your business and get sued over copyright infringement.

If you do not have the time to write your own articles, there are many willing and able professional article writers, or ghostwriters, that can write your content for you without taking any credit. Recommended professional marketplaces where you can seek ghostwriters include www.elance.com and www.rentacoder.com. for a reasonable fee. All your investment in writing and publishing articles will be well worth it when you see your list build up and your traffic increasing.

Another little known and underused method in getting your own content is via public domains. If you are not familiar with the term "public domain", "public domain" simply means anything that is NOT protected under US copyright law.

This includes ALL works published before 1923 and, under certain conditions, works published up to 1978. And in this case, we are referring "works" to written materials such as reports, articles and books.

A segment of the "public domain" is "PLR" (private label rights) packages which are inexpensive when compared to employing the service of a "ghost writer" to write content for your newsletters. On average, PLR articles costs range from free to a few cents per article, while a ghostwriter generally charges from $10 - $30 for one good quality article.

Republishing and repackaging "public domain" or "PLR" information can help you save time and effort from creating new ideas and content as they are readily available. On top of that, you do not have to pay royalties or copyright fees on that work.

If you fancy the idea of publishing content without any writing on your part, this method is for you.

No matter which method you use for getting your content make sure that the content of your newsletter pertains to and is closely associated with your business or the theme of your site. Do not dwell too far on what could be regarded as your field of expertise. You have started a site and your theme for your site will always be something you are knowledgeable about. For example; if you have a site that sells auto car parts, your newsletter must contain articles or content like photos that pertain to cars, auto parts and such. You may also include content about your company and your staff.

Ensure that you have well written, information riddled in your content. Your articles will be the body of your newsletter and that they should be able to excite your readers as well as provide information. Articles should be well written and checked for errors such as spelling and grammatical errors for it to look professional and believable. The trust of your client to you and newsletter is at stake here.

Provided By: Ray Plumlee
Authors biography not provided.
Website Address: www.wwwhelper.com

This Article is a Private Label Rights (PLR) Article and you may freely have a copy on your web site provided you keep the above provided by signature intact (In content advertisement not required).

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How To Create eZine And Newsletter Content For Little Or No Cost


 
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