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08. How to Prepare a Business Plan
How To Prepare A Basic Business Plan For A Small Business Sole Propritor:
There are three most important criteria for measuring success in any venture. Firstly a "Plan" must be conceived followed by objective and clear cut practical steps to achieve that plan. Thirdly it is paramount to blueprint the exact critical path approach to get to your target goal of d...

17. Make Your Web Site Known, A Marketing Overview
Here is a Web Marketing Overview Which Will Help You Make Your Web Site Known:
Internet marketing is something that you should consider even before your web site is up and running. The term internet marketing or online marketing is used loosely for many techniques and strategies of marketing a web site, and ensuring that it receives the traffic it deserves. Very rarely do in...

18. Marketing - Should You Market Your Website Yourself Or Outsource it?
Should You Attempt Internet Marketing By Doing It Yourself Or Outsource It?:
Why is Internet Marketing Important? Very rarely do the people who visit your website remember its URL. In fact the most common way to get to a website is either by using a search engine or by clicking on an online advertisement or on a link. Thus, internet marketing is crucial to the amount ...

04. Consider Your Passions First When Deciding On Your Online Business
Consider What You Love To Do Or Your Passions First When Deciding On Your Online Business:
To help us sort out which niche you should enter, we will need to evaluate what your interests are. I start here because most people would rather do something they enjoy than do something they do not enjoy ,and have to be forced to do. Odds are you will more likely succeed, if you are enjoyi...

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"No One Really Wants to Be #1 on Google"


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Sunday, August 29, 2010

That's right, I said it. No one really wants to be #1 on Google and anyone who thinks this is the end game is not seeing the bigger picture. Businesses want to be #1 on Google because they associate increased revenue to being #1 on Google. So what if there are ways other than traditional SEO (Search Engine Optimization), keywords, and AdWords to rank higher on Google, Yahoo, MSN, and other search engines?

Google search is simply one path to the one goal that we all have...increased profits. Here are a few other ways to increase your search results, generate more leads, and make more money.

1. Integrate a blog into your website - a blog that you update regularly with relevant content can be a tremendous help in improving your search results, engaging your target market, and establishing your company as a resource in your industry. Don't think you have to post a certain # of times a week, just be consistent and provide content that is relevant to your industry. Don't post for the sake of posting or it could have a negative effect. Here are a couple great places to start: WordPress and Tumblr

2. Have a strong, and active, social media presence - Google loves Twitter, YouTube, Facebook, LinkedIn, etc and if you don't have an active account with each you need to get one. Signing up is quick and simple and there are even ways to connect accounts, including your blog, so you don't have to update each account separately. The key here is listening to your target audience so you know what they want and what they think of you. Twitter Search in particular is the perfect "fly on the wall" opportunity. Facebook and LinkedIn are both opt-in systems so if used properly they can become your most targeted audience.

3. Develop Links - Remember, links back to your site on other high-ranking sites will improve your page rank. You can develop this strategy in a number of ways - here's a couple. (1) Publish an interesting, relevant, and regularly active blog and make sure people know about it. The more people that link to it the better. (2) Read other peoples blogs and articles and post comments. Most systems will ask for your web address so this is a great opportunity to share your wisdom, and link, to other audiences. Who knows, if they like what you have to say they might become your audience. Word of warning - do not post BS comments. There are a lot of spammers that do and they all suck.

Provided By: Brett Relander
Yours in service,Brett Relander
Tactical Marketing Labs:


Website Address: tacticalmarketinglabs.com/

This Article is a Private Label Rights (PLR) Article and you may freely have a copy on your web site provided you keep the above provided by signature intact (In content advertisement not required).

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