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"How To Increase Google Adsense Revenue"


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Sunday, October 25, 2009
Give yourself a raise. Here is how to increase your Google Adsense revenue.


First, you need to make sure that people want to click on the ads. That means having lots of white space around the ad so that your visitor's eyes are drawn to the ad. Experiment with colors. Some publishers believe that having the traditional blue ad color scheme works best to increase Google Adsense revenue while others believe that if you incorporate your site's color scheme into the ad, you will get better click through rates. You'll have to test this one and find out what works best for you ad your sites.

Next, you have to see Google Adsense revenue as a numbers game. It's all about eyeballs. The more people that you get to your site or sites, the more opportunities you will have to make money. If your goal is to make $100,000 a year in Google Adsense revenue, you must make $274 per day.

If you can write one blog that brings in the $274, that's great. But, consider that most Adsense publishers make far less than that per page. So, if you make $1 per page, you need to have 274 pages of website content. That can be broken down into several sites. Perhaps you can have 15 to 20 websites with 15 to 20 content pages on each.

Keep in mind that if you can increase your click through rate, you increase your Google Adsense revenue as well. For instance, most publishers get around a 5 percent ctr. But, the more serious publishers who have figured out a system and a template that works for them can have 20 percent of their visitors click. If you make, on average, $0.25 per click that means you need 1096 clicks to get to your $274. At a 5 percent ctr, you need 21,920 visitors to your sites a day. At a 20 percent ctr, the number of needed visitors drops to 5480. That means you only need a quarter of the visitors to get the same results. On the other hand, if you can keep those 21,920 visitors, but increase your ctr, you will make over $400,000 per year.

Make sure that you are targeting high paying keywords with these pages. While it is nice to make a little bit of "Christmas money" from your hobby site, real internet entrepreneurs build sites not because they personally find the subjects interesting but because they can make money off of them. Legal, financial, and domain based keywords pay the most money. Knitting, on the other hand, doesn't pay much, as you can imagine.

The profit formula for Adsense publishers is choosing high paying keywords to target, developing a website that drives people to click on the ads, and then driving traffic to the site. If you can master these three simple things, you can make a fortune with Adsense.

Once you get started with the program, focus on improving any one of these three areas and you will be able to increase Google Adsense revenue.

Provided By: Ray Plumlee
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