There is never enough time to learn a new profession. Learning how to start and run an online business is no exception. The amount of knowledge necessary is very formidable and for some it is enough to stop them.

Let me tell you one technique I use to help me absorb all this information. I do it by osmosis. That's right I absorb it. I soak it up like a sponge and water.

Using Audio Books and PodCasts:

I have found thousands of PodCast episodes on every imaginable subject. Especially, ones related to how to start, market and run an internet business for little or no cost, easily and quickly. These PodCasts are short lessons of between 15 minutes and one hour. Usually limited to a specific topic or as part of an ongoing series. With hundreds of PodCasts there is an enormous amount of training information available at the click of your mouse or the rub of your mp3 players selector.

Not all of these PodCasts are worth following but many are. You will quickly pickup on whether a particular PodCast is worth while following or not.

There are numerous PodCast aggregators such as iTunes, WSRadio.com, WebmasterRadio.fm, or 10MinuteLessons.com where there are dozens of different PodCast channels consolidated for you by subject available 24 hours a day, 365 days a year.

For most of you the easiest way to listen to these PodCasts will be to use your computer. For the more tech savvy who are accustom to using an mp3 player such as an Apple iPod to listen will find it even easier to listen to.

Osmosis learning is not limited to just PodCasts. Audio books are also a great way soak up a little knowledge. Like PodCasts they can be heard from your computer or your favorite mp3 player. The main difference between a PodCast and an Audio Book is the book is usually much longer and in far more depth on a given subject. Often times these Audio Books are written by established and known experts in the field.

I have become a bit of a multi-tasker. I find myself listening to a PodCast while writing a blog or some other task. For example, I have an iPod docking station in my truck and while I drive I listen to someone discussing internet marketing or whatever.