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01. Why Start an Online Business
Why should you start a business on the internet? I believe you should. Read this article to see why.:
Why should you start a business on the internet? Let me explain why I think you should. First let's look at some of the pros and cons of an internet business versus the more traditional offline business. Before making that comparison I am going to assume you already have some idea of the p...

08. How to Prepare a Business Plan
How To Prepare A Basic Business Plan For A Small Business Sole Propritor:
There are three most important criteria for measuring success in any venture. Firstly a "Plan" must be conceived followed by objective and clear cut practical steps to achieve that plan. Thirdly it is paramount to blueprint the exact critical path approach to get to your target goal of d...

02. Now That You Have Decided To Start An Online Business, Now What? You Need A Niche Of Course!
You Need A Niche Business! Let me explain why, in these times you need to have a business within a narrow and defined niche.:
The fact that you are reading this article suggests you already possess a very important quality necessary in starting an online business, an Interest or desire. Better yet would be a passion! Now lets turn that interest to focus on your choosing the right business to start. I won't be able to ...

15. Building Your Online Business Website Part 5
Here is Why Creating and Keeping Your Web Content Up To Date Is So Important:
Creating and Keeping Your Web Content Up To Date/Content is King! Market On The Net: You might have the best product or service to offer in its class, but it wouldn't do your business much good if your prospective customers do not know of your existence. In this day and age, where technology rul...

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"Making Great Lead Capture Pages"


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Thursday, June 24, 2010

If lead generation is what is really bringing the people to your network marketing business, then you need to take it seriously. Here are some ways in which you can enhance the capabilities of your lead generation practices so that you can ensure you get the conversions.

These methods deal with what you must do with your lead capture page. A lead capture page, also known as a squeeze page, is a page where you ask people for their email ids before you direct them to a place where they can download the free gift you promised. People usually do this through their blogs. They publish a small ad somewhere on the page where they tell people they could download a free eBook or maybe subscribe to a newsletter. But the link directs them to the lead capture page first. Once they put their email ids in, they are redirected to the download page. Mostly this ruse works because people expect the free gift, which makes them a bit unmindful about giving their ids.

Here are the tips to enhance these very important lead capture pages.

Use Beautiful Headings

This helps grab the reader's attention right from the beginning. Highlight the benefits in the heading itself. Tell them that they can become rich, etc. In short, the headline should be such that it forces people to keep reading on.

Spell Out the Benefits

Make sure you enumerate the benefits of joining into your opportunity on the squeeze page. There is no need to be elaborate - this isn't a sales page. But write enough to hold their interest.

Use Multimedia

Make good use of audio and videos. This attracts attention better than text can. Again, in these media clips, show people the benefits of opting in to your list.

Be Presentable

Shoddy content on your lead capture page might actually backfire because it can put your prospects off. Write everything in a presentable manner, using bullets and numbered lists. Employ good language and don't commit grammatical mistakes. Break your content with good subheadings.

Provided By: Ray Plumlee
Website Address: www.wwwhelper.com



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